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Stock exchanges in Europe are about to get a lot more exposure to Bitcoin. And BlackRock is behind it.

What’s happening:

  • BlackRock has publicly announced they plan to launch a Bitcoin Exchange Traded Product on a major European stock exchange in the very near future

Why it matters:

Going deeper:

  • This is the first foray ever from BlackRock into launching an Exchange Traded Product in Europe that is focused on providing exposure to crypto through the traditional public markets
  • Large asset management companies such as WisdomTree, Fidelity and Invesco already have Exchange Traded Products for digital assets listed on European stock exchanges, which BlackRock will now directly compete with

The fine print:

  • It is not yet known exactly when BlackRock’s new Exchange Traded Product will be launched in Europe or which stock exchange it will debut on initially