TKO Group Holdings

TKO Group Holdings operates as a sports entertainment company formed through the combination of UFC and WWE, two of the most recognized brands in combat sports and professional wrestling. The organization manages live events, media content production and global distribution operations that reach audiences across multiple platforms and formats.

The company holds media rights agreements that distribute content to audiences in more than 210 countries and territories worldwide. TKO produces weekly television programming, pay-per-view events and digital content featuring athletes and performers from both the UFC and WWE rosters. Revenue streams include live event ticket sales, media rights licensing fees, corporate sponsorships, consumer product merchandising and licensing agreements with third-party partners.

TKO business model centers on live event production, content licensing and brand monetization across its dual-brand portfolio. The company maintains training and production facilities, manages athlete and performer talent rosters and coordinates broadcast partnerships with major media networks and streaming platforms. Its operations span venue management, talent development, global content distribution infrastructure and consumer engagement through digital platforms that connect fans with live and on-demand sports entertainment content.